On 2nd January 2018, Poly WeDo, a high-end music education brand of Poly Culture, appeared on the NASDAQ screen of Time Square as a part of China Brand Innovation and Development Project. This show last for 4 days to 5th January.

Poly WeDo was selected by CCTV as a part of China Brand Innovation and Development Project, representing the recognition towards Poly WeDo’s brand and education quality of a national media. The show promoted the reputation of Poly globally which showed that the state-owned brand was actively launching the Going Out Strategy.